Ruth Peña Eguizábal


︎︎︎Graphic designer based in Tenerife, Spain

︎︎︎Selected work
A0 Festival
Casa fénix
Santa Cruz te da cancha

︎︎︎About me

︎︎︎Contact

Santa Cruz te da cancha



︎︎︎Brand identity

2023



This project arises from the need to create a brand identity for the new campaign conducted by the City Council of Santa Cruz de Tenerife to refurbish the sports courts in the municipality. 

On the briefing, the client clarified the requirement to design a colorful and vibrant identity that go along with the new sport courts. Their geometric forms and eye-catching color palette where the main inspiration to develop this project. 

︎︎︎Brand identity
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︎︎︎Brand applications